1) Filing a piece of paper establishing the corporation with your State's Secretary of State office does NOTHING to protect your business name.

2) Getting a domain name with your business name does NOTHING to protect your business name.

3) Changing a mark (name or logo) slightly DOESN'T mean you won't have a problem using it. 

  - See blog post Craft Beer Trademark Nightmare

4) Establishing your business, THEN filing for your trademark can mean you will have to completely re-brand your company after it is established.

5) Getting a trademark from the start can be painless. 

Contact us at A. L. Harvey Law to start the process today.  To learn more about trademarks see 411 on TM. 

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